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Red Fox Insight provides in-depth research and analysis so that our clients can make data-driven decisions about how to scale their impact. We focus on uncovering insights that empower you to make smarter decisions about your business, customers, products, processes, and the market in which you operate.

How can Red Fox Insight help your business?

Knowing your customer – and truly understanding your business performance – is the start to winning in the competitive war of developing successful marketing campaigns, new product launches, packaging design and all those other crucial marketing and investment decisions with budgets under increasing pressure. That’s where Red Fox Insight comes in – with more than 40 years of combined experienced in the fields of:

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Quantitative Research

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Our team understands how best to ask the right questions to get you the answers that will propel your business and brand forward.

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From traditional methodologies to online surveys, app groups and other tech-driven solutions, we can work within your budget to find a solution that’s right for you.

Outmaneuver your Competition

We help companies decide on the best recipe for a new product, the most eye-catching pack design, what consumers value most in your brand category to how consumers shop and use your product. We can also tell with surprising precision why your competition is outperforming you, and what to adapt to change the tide.

We can take your existing data from multiple sources and supplement it if necessary from our toolkit.  Then we will interrogate it every which way from Sunday until it reveals its power –  valuable insights about your market, performance, opportunities and key focus areas.

Our promise to you is to deliver clear, actionable, directional insights that help you make the right decisions, brought to you by a dynamic, naturally curious team who thrive on uncovering the unknown.

What’s more, we can feed our insights into our affiliate companies to offer not only strategic guidance but also implement real-world solutions guided by the powerful insights we’ve exposed.

I have had the pleasure of working with Debbie and her team on all our sensory analysis for Lactalis (previously Parmalat), which has guided many strategic product decisions.  Their in-home testing methodology is unique in that participants consume products in the environment they usually would, and are more comfortable and relaxed – and therefore more likely to give open and honest feedback.  The team has worked across multiple demographics with equal professionalism and ease, and the results always provide exceptionally clear direction.

Gerhard Smit
Consumer & Market Insight Manager –
Lactalis

Do you know the hidden ingredients that make up your brand or business?

We are here to help you find the perfect mix for your new product, packaging or marketing campaign – and even to help guide your broader strategic business decisions.

Contact

Red Fox Insight

Cape Town, South Africa

+27 82 883 0163

Do you know the brand-building secrets your data contains?
Get in touch with Red Fox Insight.

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Unit 7, Chayyim Park, South Corner, Viro Crescent, Stikland Industrial, Western Cape,  South Africa, 7530